As India grapples with the second Covid wave amid seismic shift in the way people work and learn, this year and beyond will be a major inflection point for the user-generated content on smartphones in the country, a new report said on Monday. From the growth of 5G-capable devices to evolving consumer trends around OTT, …
How LG lost the race in key India smartphone market
LG Electronics that was once the world’s third-largest handset maker and saw its feature phone business peaked some 10 years back, was never a serious contender in the fastest-growing India market, industry watchers reiterated on Monday. LG that has shut down its mobile business, has been striving to make a turnaround in its mobile business in …
Reflections on LG’s exit from smartphone business
After many years of pushing the envelope with its mobile innovation capabilities with very limited market success and six consecutive years of losses, LG Electronics has finally exited the smartphone business. In the early and mid-2000s, LG was one of the top three mobile brands, just behind Nokia and Samsung. The hyper-competitive nature of the smartphone …
OPPO Reno5 Pro 5G Review: Future-ready Powerhouse
With the new OPPO Reno5 Pro 5G, OPPO kickstarts its 2021 market strategy in India, that includes, among others, launching as many as six 5G smartphones! In the year gone by, smartphone brands started debuting their 5G phones as well as expanding their affordable premium phone offerings. The OPPO Reno5 Pro 5G is the latest …
Mobile gaming sees growth from in-app purchases in 2020
Mobile gaming revenue generated through in-app purchases on Google Play Store and Apple App Store in 2020 grew by 51.3% and 30.2%, respectively, over 2019, according to preliminary estimates by Sensor Tower, an app analytics firm. The estimated spending on in-app purchases in Android games in 2020 was up from $76 million (approximately ₹550 crore) a …
Offline retail in smartphones set to rebound in 2021
Analysts are expecting the offline smartphone retail outlets to make a comeback in 2021. According to an International Data Corporation (IDC) report published in December 2020, the online sales accounted for 51 percent of overall sales of smartphones in October, growing 53 percent year -on- year (YoY). The report had also noted that the offline …
LG Wing: Truly propels smartphone innovation forward
The LG Wing is an absolute breath of fresh air. Period! This is a device that truly leverages human imagination to propel smartphone innovation forward. The LG Wing is the first phone from LG’s Explorer Project. This is a new initiative from LG that focuses on challenging established user norms by making new mobile devices …
5G starts rolling out but not in India
The first trend to catch up with the smartphone makers in 2020 was 5G. With the service yet to be rolled out in the country, Realme and iQoo were the firsts to launch 5G-ready smartphones in India, as early as February 2020. Since then, almost all the major smartphone makers have added at least one …
Realizing the 5G Consumer Future in India
As a truly vibrant mobile-first nation, Indians, across demographics, who have never used a desktop or a laptop, have been able to leapfrog to the digital world through smartphones and overcome their geographic and socio-economic barriers. Today’s smartphones are the conduit for consumers to enjoy an array of connected experiences. The timeline to the launch …
Affordable premium smartphone sales soar
The affordable premium smartphone segment strengthened its dominance as smartphone sales hit a record in the third quarter amid a festive shopping spree. Phones priced below $200 (Rs 15,000) accounted for 84% of the 54.3 million smartphones sold in the July-September period – the highest share in 10 quarters – compared with 76% in the March …