User-generated content to fuel remote work, learning in India

22 April 2021

As India grapples with the second Covid wave amid seismic shift in the way people work and learn, this year and beyond will be a major inflection point for the

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OPPO Reno 5 Pro 5G

OPPO Reno5 Pro 5G Review: Future-ready Powerhouse

22 January 2021

With the new OPPO Reno5 Pro 5G, OPPO kickstarts its 2021 market strategy in India, that includes, among others, launching as many as six 5G smartphones! In the year gone

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Realizing the 5G Consumer Future in India

22 December 2020

As a truly vibrant mobile-first nation, Indians, across demographics, who have never used a desktop or a laptop, have been able to leapfrog to the digital world through smartphones and

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5G a key smartphone purchase decision for buyers

21 December 2020

The lack of a clear roadmap for the launch of 5G services has not deterred Indian buyers from buying 5G enabled smartphones. In fact, 5G-readiness is one of the top three premium

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On 25 Years of Samsung in India

19 December 2020

The 1990s were seminal for India. India broke its shackles and moved ahead with liberalization. Overnight, India transformed from a seller’s market to a buyer’s market. Consumers became more aware,

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Snapdragon 888

Snapdragon 888 5G Platform: A Deep Dive

2 December 2020

During the annual Snapdragon Tech Summit Digital 2020, Qualcomm introduced its latest flagship Qualcomm Snapdragon 888 5G Mobile Platform. The new platform packs industry-leading mobile innovations in 5G, artificial intelligence

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Galaxy Unpacked: Samsung delivers on Dr Roh’s vision

5 August 2020

Samsung Electronics hosted its first-ever, virtual Galaxy Unpacked 2020 event livestreamed from Korea to introduce a new suite of power devices. The event is significant as it comes in the

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Pixel 4a

Google needs to nail the Google Pixel 4a pricing and GTM in India

5 August 2020

Tech giant Google will need to focus on its go-to-market strategy for its latest Pixel 4a smartphone in India besides focusing on pricing if it is looking to gain meaningful share in the world’s

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The Jio Platforms Story: From Oil to Jio

23 July 2020

In 2016, Mukesh D. Ambani, RIL Chairman & Managing Director, addressed the Annual General Meeting (AGM) of Reliance Industries Limited (RIL). This AGM was a historic one, where he launched

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5G Phones are here. Here’s why you should consider them.

3 March 2020

Smartphone brands, such as realme and iQOO have announced their 5G phones – Realme X50 Pro 5G and iQOO3 respectively, recently in India. Both smartphones are priced aggressively, and sport

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