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Will realigning OnePlus, Vivo, Oppo work for BBK Group in India?

China-based behemoth the BBK group that owns brands like OnePlus, Vivo, Oppo, Realme , and  iQOO always had a clear market strategy and brand positioning in the fixed price segments for the India smartphone market. Not anymore. For the full calendar year 2019, the BBK Group dominated the Indian smartphone landscape with 37 per cent share, compared to 28 per cent …


5G Phones are here. Here’s why you should consider them.

Smartphone brands, such as realme and iQOO have announced their 5G phones – Realme X50 Pro 5G and iQOO3 respectively, recently in India. Both smartphones are priced aggressively, and sport Qualcomm’s Snapdragon 865, and paired with an external Snapdragon X55 modem for 5G connectivity. 5G in India is still two to three years away from …