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Apple Credit Card: Reimagining Fintech for Millennials

At its Show Time keynote, Apple announced Apple Card, its credit card offering, in partnership with Goldman Sachs and Mastercard. Make no mistake. Appleā€™s fintech move is significant. The Apple Card strategy is to lure millennialsĀ  away from traditional credit card play, to new, exciting experiences in financial services, delivered on iPhone apps. Some key …