Riding on strong demand for iPhone 11 and other models, Apple logged a massive 55%+ growth in iPhone shipments for the India market in January and February this year compared to the same period in 2019.
There was no impact on supply issues owing to of new coronavirus in the first two months on Apple sales in India and industry experts are still assessing the full impact.
Prabhu Ram, Head-Industry Intelligence Group, CMR told IANS (India’s Indo-Asian News Service): “Apple shipments in India grew over 55 per cent in the first two months of 2020. We’ll need to assess March data and beyond for full impact of coronavirus.”
The Cupertino-based iPhone maker has seen a dramatic shift in its fortunes in India since mid-2019, with increased ‘Make in India’ manufacturing giving the impetus required for iPhones.
“Apart from increased local manufacturing, Apple found favor with customers, with its prudent pricing and refined channel strategies. In 2019, Apple’s shipments grew 17 per cent (year-on-year), on the back of the successful iPhone 11, and the iPhone XR,” Ram informed.
Source: Patently Apple